Digital Transformation & Entrepreneurship

  • English
  • Munich
  • On Campus
  • June every year
  • 3.200 €, Discounts available

This 5-day course is part of the Executive MBA in Business & IT, however, it can also be booked as an individual Certificate Program. The course consists of a mixture of theory and practice – Professors and researchers from TUM and our partners provide the academic knowledge, which is then enriched with practioners’ insights from the industry side. In addition, group work, discussions and personal development components enhance the learning experience.

The course is offered in the framework of the Executive MBA in Business & IT.

Details

  • Certificate Digital Transformation & Entrepreneurship
  • Target group Executives in the digital age
  • Tuition fee € 3.200 (standard)
    € 2.950 (EuroCIO or VOICE e.V. members and TUM alumni)
  • Language English
  • Dates June 7 - 11, 2021
  • Location Munich
  • Format On campus

Content

  • Digital Transformation: Understanding IT and societal mega trends, like Big Data or The Internet of Things (IoT), and their implications for organizations and markets.
  • Digital business models: Combining products and services to create market-oriented packages and aligning business goals with technical realization.
  • The effect of digital innovations on business behavior.
  • Concepts and examples of creating and maintaining a culture of innovation and execution.

OUR LECTURERS

Prof. Dr. Nicola Breugst, TUM School of Management

Prof. Dr. Helmut Krcmar, TUM School of Management

Prof. Dr. Bernd Mühlfriedel, University of Applied Sciences Landshut

Application

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Viktoria Hogeweg
Team Lead Executive MBA Programs

49 89 289 28478
Viktoria Hogeweg

Bettina Brockmann
Program Manager (TUM Campus Heilbronn)

49 7131 26418-310
Bettina Brockmann

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