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Class of 2020 Completes Module “Marketing, Sales and Operations”

Closing out the year, our Executive MBA Day in Innovation & Business Creation on 4 December 2018 at Munich’s Highlight Towers elicited a great response. It was especially interesting to hear testimonials from the many attending program alumni on how their EMBA IBC degree has impacted their (professional) life.

As the final session of the year, our Class of 2020 completed the module “Marketing, Sales and Operations” from 14 – 16 December 2018. Starting out the module, the trending area of “Marketing Strategy” was explored by Dr. Sharon Tal from Technion/Israel Institute of Technology as well as guest speakers Dr. Pascal Schneider, Head of Brand & Communications at Deloitte and Max Felsner, founder of start-up company social-bee.

Two additional guest speakers from the world of enterprise shared their experiences with the class: Annette Leonhard-MacDonald from Leonhard-MacDonalds Ventures and Christian Stephan from MediaMarktSaturn N3XT. Rounding out a successful module, Dr. Aylin Koca from GE Additive explained the importance of “Big Data & Analysis” for decision-making in today’s organizations.

Our Executive MBA in Innovation & Business Creation made another successful public appearance during the second Open Door Event at Münchener Kreativquartier on 14 January 2019. The event provided a chance for interested participants to direct questions on program specifics and application formalities with our program and admissions managers. We would like to thank the Kreativquartier for another great event.

Please note: The application period for our Executive MBA program starting in April 2019 is still open until 15 February 2019. Please contact us anytime and also send your current CV via email for preparation. We are happy to schedule a personal counseling session via phone or Skype call.

For further information on our Executive MBA in Innovation & Business Creation, please visit the official program website.

 

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