Digital Transformation & Entrepreneurship

The main objective of this course is to acquire the basic principles of digital transformation that lead to profitable and sustainable digital business models and processes.

  • Digital Transformation: Understanding IT and societal mega trends, like Big Data or The Internet of Things (IoT), and their implications for organizations and markets.
  • Digital business models: Combining products and services to create market-oriented packages and aligning business goals with technical realization.
  • The effect of digital innovations on business behavior.
  • Concepts and examples of creating and maintaining a culture of innovation and execution.

The course is offered in the framework of the Executive MBA in Business & IT.

Target group:
Executives in the digital age

Course Language



5 days

Course Dates

Date 2018: 11 – 15 June, 2018

Date 2019: 03 – 07 June, 2019

Tuition Fee

€ 3,200 (standard)

€ 2,950 (EuroCIO or VOICE e.V. members and TUM alumni)


TUM School of Management

Lecturers, amongst others

Prof. Dr. Helmut Krcmar, TUM School of Management

Prof. Dr. Bernd Mühlfriedel, University of Applied Sciences Landshut

Daniel Krauss, Founder and CIO of FlixBus

Dr. Armin Pfoh, Chief Technologist Digital Service at TÜV SÜD AG

Contact us

Get in touch

Silvia Hagn

Silvia Hagn

Program Manager
Dr. Wolfgang Köhler

Dr. Wolfgang Köhler

Program Manager